Media Buying
If knowledge is power, then Moore & Scarry Advertising’s High Definition Media is a lightning strike in the media industry. Our proprietary blend of advanced software and over a dozen different data sources give you insight into your market, your competition, your opportunities and ultimately, your future.
Moore & Scarry Advertising’s High Definition Media delivers unparalleled ROI. Based on independent third party statistics, our HD Media system allows us to buy 11% below the competition and deliver 4% more impressions than our competitors.*
Sales Intelligence
Real-time registration and mapping data allows us to see where you’re selling your units, where your competition is and highlight obstacles and hidden opportunities.
True Market Cost Data
Instead of guessing at what the best rates are in the marketplace, Moore & Scarry Advertising has the actual data. Our exclusive contract with SQAD, the nation’s leader in market cost data, provides us monthly updates on what agencies are actually paying for media in your market.
Competitive Insight
Instead of reading the paper or watching television to see what your competitors are doing, we know exactly what they’re doing. Our competitive intelligence can tell you how much your competitors are spending, where they’re spending it, what times they’re running spots and what creative they’re running. Our automated market systems can even email you a competitor’s spot within two hours of the first time it airs.