Click here to download the power point presentation (or right click and select ‘Save Target As’ to download)

Duncan Scarry with Moore & Scarry Advertising after his Digital Dealer Conference presentation.

Duncan Scarry’s presentation as reviewed on DealerRefresh.com:

“Duncan Scarry talked about the “The Top 10 Initiatives to Implement in 2010”, and his presentation verified one of my greatest areas of emphasis in this coming year.  Duncan showed a TV commercial that was made for one of their car dealer clients.  While measuring the results of this TV commercial campaign, they could see that their phone calls increased significantly following the airing of the commercials (I believe around 140%).  But…  the call tracking numbers indicated that the calls were coming in from the dealer’s website….”    Click here to read the article.

Relevent Tweets during Duncan Scarry’s Digital Dealer 7 presentation

• ggarvin: Your manufacturer has a deeper relationship with your customers than you do! #dd7 #scarry
  2 days ago from TweetDeck · Reply · View Tweet
• LibertyHyundai: RT @ggarvin: 70% of people using the Internet as a part of a purchase will never submit a lead #dd7 #scarry
  2 days ago from TweetDeck · Reply · View Tweet
• LiveChatAgent: RT @DealerADvantage: 54% of ad-driven walk-in traffic cites the Internet as the primary source. #DD7 #scarry [that number should be higher]
  2 days ago from web · Reply · View Tweet
• LiveChatAgent: RT @ggarvin: 70% of people using the Internet as a part of a purchase will never submit a lead #dd7 #scarry [mor people wnt their info pvt]
  2 days ago from web · Reply · View Tweet
• ggarvin: 70% of people using the Internet as a part of a purchase will never submit a lead #dd7 #scarry
  2 days ago from TweetDeck · Reply · View Tweet
• DealerADvantage: 54% of ad-driven walk-in traffic cites the Internet as the primary source. #DD7 #scarry
  2 days ago from UberTwitter · Reply · View Tweet
• LiveChatAgent: RT @DealerADvantage: The Internet grows in dog years. “If you’re a year behind, you’re way behind.” #DD7 #scarry [Auto indstry is alwys lst]
  2 days ago from web · Reply · View Tweet
• LiveChatAgent: RT @DealerADvantage: 90% of Google Analytics installs are flawed. #DD7 #scarry [I think it's more like 100% lol]
  2 days ago from web · Reply · View Tweet
• DealerADvantage: 90% of Google Analytics installs are flawed. #DD7 #scarry
  2 days ago from UberTwitter · Reply · View Tweet
• ggarvin: RT @DealerADvantage: The Internet grows in dog years. “If you’re a year behind, you’re way behind.” #DD7 #scarry
  2 days ago from TweetDeck · Reply · View Tweet
• DealerADvantage: The Internet grows in dog years. “If you’re a year behind, you’re way behind.” #DD7 #scarry
  2 days ago from UberTwitter · Reply · View Tweet
• autosavvy: Work harder than your competition to get ahead Duncan Scarry #DD7
  2 days ago from UberTwitter · Reply · View Tweet

Were you at the conference? Did you like what you saw? Have questions? Leave a comment or question below:

“I’m really excited to be a part of the conference,” said Scarry. “This Digital Dealer Conference is a great conference – it’s much more about education than sales. It’s good to get an opportunity out there and meet so many people. I can’t wait until November.”

Duncan’s presentation is titled, “The Top 10 Internet Initiatives for 2010: What They Are, How To Implement Them and How To Measure Their Success.”

“We’ve tried really hard to stay ahead of the power curve in regard to digital marketing. We’re going to share a lot of that during the conference. As we did last year, we’ll give what we think is a great outlook on the digital marketing landscape, right down to the details as to how to implement the efforts,” said Scarry.

A preview of the presentation will be made several days prior to the conference. Anyone interested should contact Dana Sayre at Moore & Scarry Advertising to register for the presentation.

Heading to the conference? Attending the presentation? Let us know below.